Los Angeles & New York, 14th June 2022 Downtown Music Services (DMS), which offers bespoke distribution, publishing administration, creative marketing and finance solutions to entrepreneurial creators and their partners, has announced a major expansion of its operations in Spanish speaking Latin America.
Supporting the expansion, the company has announced several key hires and promotions to oversee this evolution of its business in the territory.
Daniela Gutiérrez, who is based in Mexico City and reports to Vice President of Marketing Geoff Halliday, has been appointed Marketing Manager for Mexico.
Daniela joins DMS with broad experience as a Senior Label Manager in digital distribution, working with labels such as Seitrack, Prajin Records / Z Records and Yes Music, in addition to artists of the likes of Los Angeles Azules, Bronco, and Lupillo Rivera among others.
Based in Bogota, Colombia Estefanía Parra has been promoted to Manager, A&R and Partnerships – LatAm. Reporting directly to Chief Operating Officer Ben Patterson, she will play a key role in the company’s growth and development throughout the region.
Estefanía joined DMS from one of the leading Colombian talent management companies M3 Music, where she oversaw clients including Bomba Estéreo, Santiago Cruz and Vicente García. She had previously worked at Deezer where she was Marketing Manager for the Andean Region.
Also bolstering the company’s South American activities will be Martin Liviciche and Juan Nuñez, who have both transferred to DMS from sister company CD Baby in Argentina.
Martin assumes the new title of Business Development covering Argentina, Uruguay, and Paraguay for both DMS and Downtown sister company FUGA, and Juan becomes Marketing Manager, LatAm. Based in Buenos Aires, they will report to COO Ben Patterson and VP of Marketing Geoff Halliday, respectively.
DMS already maintains a prominent presence throughout Latin America and has enjoyed significant success with artists including Santa Fe Klan, who recently enjoyed explosive growth and a #1 album in Mexico under DMS, Afaz Natural, Ali Aka Mind, La Renga, Lauri Garcia, Los Tucanes de Tijuana, No Te Va Gustar, Neoma, and leading Colombian Lo-Fi artists Dj 113 and Mylo B. They also represent a number of acclaimed labels including Rap Trap Alzada in México, Fader Digital and Estudio Inga in Argentina, Planea Música in Paraguay and Play Music in Perú.
To support these artists, DMS has made several Latin-focused hires to its Client Services team under Director of Client Services Daniel Miller, who will focus on the daily needs of the growing Latin roster. These hires include US-based Vianey Ramirez and Argentina-based Ariel Conde.
Mike Smith, Global President of Downtown Music Services said, “The global explosion in Latin music in recent years is a testament to the remarkable musical talent in Latin America. DMS has always worked closely with musicians and songwriters in this region and by bringing in Daniela and growing the roles of Estefania, Juan and Martin we are underlining our commitment to the most exciting music being made right now.”
Ben Patterson, COO at Downtown Music Services said, “Latin music is core to the past and future of Downtown Music Services. With a wide range of clients spanning North, Central and South America it’s imperative that we support them locally and globally with client services, A&R and marketing team. Adding Daniela to the DMS team and expanding the roles of Estefanía, Martin and Juan ensures we have a phenomenal team to support one of the fastest growing regions of the music business.
