Logcast secures investment from Japan's "Silicon Valley"

The investment solidifies Logcast's position as a pioneer in the entertainment technology space, and the fresh capital will be used to expand its new virtual character platform Oshi throughout Japan.

Tokyo, Japan, 17th January 2024 Logcast, an entertainment technology company, proudly announces an investment from Shibuya Startups KK. The investment solidifies Logcast’s position as a pioneer in the entertainment technology space, and the fresh capital will be used to expand its new virtual character platform Oshi throughout Japan. 

Shibuya, often referred to as Japan’s Silicon Valley, is renowned for fostering a dynamic ecosystem of over 2,000 startups. The Shibuya city government, in collaboration with private enterprises such as Tokyu Corp., Tokyu Land Corp., and GMO Internet Group Inc., established Shibuya Startups KK last year, in order to attract international entrepreneurs to Japan. Shibuya Startups KK joins existing shareholders in Logcast including Silicon Valley VC fund Goodwater Capital ($5B under management) and angel investors from leading entertainment companies including Warner Music, Spotify and Ericsson. 

“We’re absolutely thrilled to have the backing of Shibuya Startups KK. It’s a massive validation that our bold vision resonates with the lively spirit of Shibuya, the epicenter of Japan’s entertainment culture. This endorsement amps up our excitement as we dive into a mission to not just reshape entertainment but also spotlight Japanese culture on a global scale.” — Leni Andronicos, CEO Logcast.

Logcast, a tech startup headquartered in Sweden, has recently announced its expansion to Japan and the launch of their new Oshi platform, the world’s first social network for virtual characters, including VTubers, game characters and anime personas. 

Oshi enables users to express themselves pseudonymously behind avatars, using authentic human voices while maintaining the visual identity of their chosen characters. While the platform is currently available on web and mobile devices, the company is building its technology to extend into mixed and virtual reality environments, leveraging machine learning technologies to enable real-time interactions between fans and characters.

“Imagine stepping into a world where you can hang out and chat with your favorite characters as if they were right beside you,” Andronicos continued. “That’s the world we’re building.”

Shibuya Startups KK is led by CEO Shiho Watabe, a seasoned tech executive with decades of experience in Asia, Europe, Africa and Silicon Valley, including a ten year tenure at Google. 

“I am thrilled by Oshi’s potential in the global virtual creator economy. Over 70% of VTubers are in Japan, and the industry is rapidly growing in and outside of Japan. Logcast, as a Swedish startup entering Japan, is uniquely positioned to innovate Japan’s local entertainment and tech scene while contributing to Japan’s Creator Economy narrative. Aligned with Shibuya’s creative spirit, Logcast’s bold vision to reshape entertainment resonates with us.” – Shiho Watabe, CEO Shibuya Startups KK.

About Oshi:

Oshi is a social platform designed exclusively for virtual characters, including VTubers, anime figures and game characters. Founded by the team behind global voice streaming platform Logcast, Oshi is now available on the App Store and online at oshi4ever.com. For more information about Oshi, please visit oshi4ever.com

About Shibuya Startups KK:

Shibuya Startups KK is a startup accelerator created and supported by the Shibuya City Government and Japan’s private sector players. It runs a program called UP by Shibuya Startup Support (https://upshibuya.com/ja


Logcast the social platform where audio creators earn money direct from their fans.