Phrased Differently joins IMPEL

Phrased Differently has had successful singles with Ariana Grande, Calvin Harris, David Guetta, Doja Cat, Miley Cyrus, Stormzy, Wiz Khalifa and more.

London, 15th February 2023 Phrased Differently, a Budde Music company, has joined IMPEL.

Today, Phrased Differently includes Budde Music UK after the London-based boutique publisher and the German-based independent powerhouse formed a joint venture in 2020.

Since its foundation in 2006, Phrased Differently has managed over 3,000 song placements, including more than 100 No.1s, 300 Top 10 records, over 100 Platinum records and 70 Gold records around the world.

In 2011, the company won its first BMI Pop Award for over 140,000 US radio plays with Miley Cyrus’ Can’t Be Tamed, followed by its second BMI Pop Award in 2016 for over 180,000 US radio plays with Calvin Harris’ How Deep Is Your Love. In the same year, it was nominated for three BRIT Awards, including two in the Best UK Single category, as well as winning its first MTV Video Music Award.

The company has had successful singles with a wide range of globally renowned artists including Ariana Grande, Ava Max, Marshmello, Britney Spears, Calvin Harris, Chainsmokers, David Guetta, Demi Lovato, Doja Cat,  Jax Jones, JP Cooper, Kygo, Kylie Minogue, Little Mix, Lady Antebellum, Lost Frequencies, Miley Cyrus, MK, Olly Murs, Sigala, Stormzy, Tiesto, Tom Walker, Will Smith, Wiz Khalifa, Mimi Webb, and more.

More broadly, Budde Music publishes iconic songs such as “Forever Young”, “Always On My Mind”, “Pata Pata”, “No Roots”, as well as “Rock Me Amadeus”, works with internationally-renowned songwriters/artists such as Aurora, Alvaro Soler and Oddisee, and has enjoyed more recent successes with Drake, Jack Harlow and Ava Max’s multiplatinum single “Kings & Queens”.

Sarah Williams, IMPEL’s CEO, warmly welcomed the new member: “Phrased Differently is an important publishing company whose calibre and forward-looking strategy really stands out. We know they take their partnership decisions very seriously and we are delighted that they have selected IMPEL as the vehicle for the digital licensing of their amazing repertoire. It is also extremely positive to be developing strong links with such an important multi-national company as Budde. I know that we have a lot of knowledge and expertise to share for our mutual benefit.”

Ender Atis, COO, Budde Music said: “We are convinced that IMPEL has the right idea, empowering independent music publishing globally to have a direct impact on the digital future of our industry. We look forward to working with our international colleagues and contributing to this powerful collective.”

Hiten Bharadia, Founder & MD, Phrased Differently Music, said: “We are delighted to be a part of this great collective on both a commercial and also ideological level, helping to make the voices of independent music publishers louder and a part of the major conversations.”

IMPEL is the international collective licensing agency representing digital music publishing rights. It is 100% owned and controlled by its members, which include respected independent publishers such as Bucks Music Group, Beggars Music, Reservoir Music, Kassner Music CTM, ABKCO, Truelove Music, Faber Music, Mute Song and many more.

The IMPEL membership represents a diverse collection of works recorded by many of the world’s biggest artists past and present including Ed Sheeran, Stormzy, Dua Lipa, David Bowie, Ray Charles, Rihanna, Beyonce, Calvin Harris, Elvis Presley and more.


IMPEL Collective Management Limited (‘IMPEL’) licenses and administers the digital rights of its publisher members’ Anglo-American repertoire for online activities on a multi-territory basis.